Introduction and Methodology

I believe type and graphic design instigate feelings within our senses. The choice and the size of type, the size and feel of a book, the choice of colour, the use of language
all combine to communicate the ‘feel’ for the content
of a message. These decisions combine to generate the success at which a message will be communicated, and more importantly, decide whether it touches the mind and the heart of a person sufficiently enough for it to be kept and stored in the memory of that person.

The projects on this website are driven by the content which is related to a project. They do not rely solely on
a graphic style alone to inform a projects final outcome. They look to analyse, push and pull this content to generate an engaging platform from which a project can be grown from to be insightfully communicated. The projects displayed are the results of looking at ways to open up a subject’s content that subsequently allows a project to be a more complete and engaging experience.